- Users of social media platforms like Facebook are part of constant marketing experiments
- Because algorithms are driven by AI and machine learning, it’s impossible to know how social media companies are choosing what to show — and not show — different groups of people
- Because there is no “random assignment”, marketers can’t fully tell if one ad might work better than another one.
- In the process, groups of social media users can be excluded from important messages
- Algorithms are so precise, they can target people down to an individual level
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Why do so many people assume everyone on the Fediverse is a software developer?
The point I’m trying to make with some snark is: it’s not a static platform, it’s open to all those who are capable to make the change they want. Not to take the fediverse as a single entity.