Apple will no longer fix the $17,000 gold Apple Watch::The original Apple Watch models, including the $10,000-plus 18-karat gold Edition that Beyoncé wore, are now officially obsolete and won’t get parts, repair, or replacement services.
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The big luxury watch brands will service their watches for many decades; a Rolex will last a lifetime, if not longer.
Rolex buyers are smart enough to not buy another if theirs breaks after a few years. Apple’s, not so much.