Samsung has released a new video in support of Google’s #GetTheMessage campaign which calls for Apple to adopt RCS or “Rich Communication Services,” the cross-platform protocol pitched as a successor to SMS that adopts many of the features found in modern messaging apps… like Apple’s own iMessage.
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Apple should support RCS as a cross-platform texting option. It is meant to be implemented by cellular providers, not device manufacturers, and meant to be a more capable replacement for existing texting. It is not under the control of any single software or cloud provider. Think of it as improving “the lowest common denominator”. I don’t see why I would choose to use it but I do want the option.
Generally I don’t think you choose to use RCS or not, if your phone supports it then it just uses it.
