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Most bullshit take I have ever seen. You can’t replace a recommendation algorithm with AI, since its basically the same.
Not basically, most (current) recommendation systems are AI/ML based. Any big platform is using AI/ML recommendation algorithms.
You used to have (still have, I think) very simple friends-of-friends algos that are not ML, they are just graph connectivity and distance with some union-joins thrown in the middle. They work for recommendations like steam games of what people who like this game also liked.
OK, thu is an example of a non AI recommendation algorithm. However, what we see now(you watched x so you like y) is basically AI