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It varies by org but yes verticals are usually product silos that serve certain types of customers or needs.
I appreciate the information and that you took the time to answer, but I hate that combination of words.
Still … Thank you for the response.
Vertical market, where they do all of one thing soup to nuts, as opposed to a horizontal market, where they do a little bit of one thing but sell it in a wide variety of scenarios.
It definitely sounds a tad dehumanizing, and I’m not sure if that’s intentional or not…